Brand Manager (for GSA Company)

Job Description

Vacancy

03

Job Context

• Ezzy Solutions Ltd. a sister concern of Ezzy Group, is in to the field of aviation sector for a while. Ezzy Solutions Ltd. has taken the endeavour to pursue the aviation sector.
• Ezzy Solutions Ltd. is proud to offer a very progressive working environment to its employee. We have created a performance based culture to pursue the goal centric achievement. We welcome potential candidates to apply for the below listed position.
• Unfair lobbying in recruitment process will result in discarding the application and termination of any employment.
• Finally selected candidates must give a Training & Development Bond for serving the Company for a minimum period of 1 (one) year. Nominated mentors will guide them, coach them and train them on the job to shape up their competence & operational expertise; knowledge and behavioral competences to enable them take up the substantive job within a regular pay scale on successful completion of the probation period. Have to keep the mentality for attending training & workshop at local & international organization assigned by company.

Job Responsibilities

• Analyze brand positioning and consumer insights.
• Shape and communicate our vision and mission.
• Translate brand elements into plans and go-to-market strategies.
• Work with social platforms and publishers to identify new opportunities and develop innovative activations.
• Deep understanding of social media metrics and data analysis, balanced with driving new audience growth.
• Regularly contributes and presents strategy, learnings and recommendations to senior leadership.
• Manage external agencies and oversee campaign strategy and lead creative ideation to deliver innovative, best-in-class campaigns for customers.
• Manage a team of marketing people working on brand initiatives.
• Lead creative development to motivate the target audience to “take action”.
• Establish performance specifications, cost and price parameters, market applications and sales estimates.
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
• Monitor market trends, research consumer markets and competitors’ activities.
• Oversee new and ongoing marketing and advertising activities.
• Monitor and analysis consumer reactions.
• Devise innovative growth strategies.
• Align the company around the brand’s direction, choices and tactics.

Employment Status

Full-time

Educational Requirements

• MBA / Master’s Degree in Marketing / Management or related field.
• Professional Certifications in related fi¬eld will be an added advantage.

Experience Requirements

• At least 5 year(s)

Additional Requirements

• Both males and females are allowed to apply
• 5+ years’ experience in related filed.
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives.
• Experience in identifying target audiences and devising effective campaigns.
• Excellent understanding of the full marketing mix.
• Strong analytical skills partnered with a creative mind.
• Data-driven thinking and an affinity for numbers.
• Good command over English Language or any certification would be an added advantage.
• Proficiency in email & verbal communication.
• Proven work experience as a team leader or supervisor, a plus.
• Microsoft Office & Basic Graphic Design knowledge (i.e.: Adobe Illustrator, Canva) is mandatory.
• Excellent mentoring, coaching and people management.

Job Location

Dhaka

Salary

• Endeavors to ensure equitable benefit plans and compensation treatment for all employees. Permanent employee receive as per company policy.

Job Qualification

• MBA / Master's Degree in Marketing / Management or related field.
• Professional Certifications in related fi¬eld will be an added advantage.